Seems they are sending the lovely Lara to the UK to sweet talk the people who have banned the ad on TV
The strange quote is:
“It seems a little bit silly,” Mrs Bingle said. “I’m sure that once they see Lara, it will be fine.”
Note the wording, its see Lara, not meet Lara or talk to Lara, or ‘Lara puts her case’.
Is Mrs Bingle implying her daughter, by her appearance alone, can sway a committee’s point of view?
Well, maybe she can...